Frequently asked questions

SMSPoP is a cloud-based bulk SMS platform built for Zimbabwean businesses. It provides campaign management, a Client List with your own custom fields, personalised messages, scheduled sending, automatic birthday wishes, API access, and a real-time web dashboard for sending mass SMS to Econet and NetOne subscribers across Zimbabwe.

SMSPoP delivers to Econet Wireless (077, 078 and 079 numbers) and NetOne (071 and 072 numbers). Supported networks are shown on your dashboard and are updated as carrier integrations expand.

Messages are typically delivered within 2–10 seconds of sending. Peak network periods may cause brief delays. Your campaign page shows each message's real delivery result reported by Econet and NetOne — delivered, undelivered or expired — and API users can receive the same reports by webhook.

SMSPoP has zero tolerance for fraud. Scams, phishing, impersonating a bank, mobile network, government body or other brand, fake prizes, and money-transfer or remittance scams are prohibited, along with political, sexual, violent, drug-related and other harmful content. Every message is screened automatically before sending. Fraudulent use leads to immediate account suspension and sender ID revocation, and may be reported to the network operators and the authorities.

Not at this time. SMSPoP currently supports outbound (sending) only. Inbound SMS receiving is planned for a future release. For updates, contact our support team.

Yes. Add your customers to the Client List with any extra columns you need, such as next appointment or account balance. Put tags like {first_name} or {next_appointment} in your message and each recipient gets their own version. Each message is billed at its own length, so you pay for what each person actually receives.

Yes. Save each customer's date of birth in the Client List and set up a Birthday Wish once: your message, a sender ID and, if you like, one client group. Every morning at 08:00 SMSPoP sends it to everyone whose birthday it is, on Econet and NetOne, once a year per customer. Tags like {first_name} and {age} personalise each message, and you can pause it at any time.

SMSPoP bulk SMS starts from $0.02 per message. Credit bundles include: Starter ($2 for 70 SMS), Business ($5 for 200 SMS), and Enterprise ($10 for 500 SMS). Larger custom volumes are available — contact sales for a quote.

None at all. There are no setup fees, no monthly charges, and no hidden costs. You only pay for the SMS credits you purchase, and you only use them when you send.

Yes. Credits expire 12 months after the date of purchase. You'll receive an email notification 30 days before any credits expire so you have time to use them.

SMSPoP currently accepts EcoCash payments via Paynow. For Zipit, RTGS, or other payment methods please contact our support team.

Yes. If you send more than 10,000 SMS per month, contact our sales team for a custom volume pricing agreement with lower per-SMS rates.

We target 99.95% platform availability. Final message delivery also depends on Econet and NetOne carrier infrastructure, which is outside our direct control. We publish status updates when carrier incidents affect delivery.

One SMS holds 160 characters in the standard GSM-7 alphabet. A longer message is split into 153-character parts (the rest of each part carries the information that joins them on the phone), and every part is billed as one SMS: 161 characters costs 2 SMS, 307 costs 3. A few symbols (^ { } [ ] ~ \ | €) count as two characters. Any character outside that alphabet — accented letters, curly quotes, non-Latin scripts — switches the whole message to Unicode: 70 characters in one SMS, 67 per part. Emojis are removed automatically. The message editor shows the live character and part count before you send.

A sender ID is the name your recipients see instead of a number. It must be 3 to 13 letters and numbers (no spaces or symbols) and must be your own business or brand name. Generic words (INFO, PROMO, ALERT, BANK) and the names of other companies, banks, mobile networks (Econet, NetOne, EcoCash, OneMoney) or government bodies are rejected. Econet and NetOne each review applications separately, which can take up to 7 working days.

Yes. Set a webhook URL on the API Tokens page (or pass callback_url when creating a campaign) and we POST a signed delivery report to your server as soon as Econet or NetOne confirms each message. See the webhooks documentation.

Generate an API token from your dashboard under API Tokens → Generate New Token. Then POST to https://smspop.co.zw/api/campaigns with a Bearer token header. Full code examples in JavaScript, PHP, and Python are in our documentation.

No. There is no limit on the number of messages per campaign. Your send volume is only bounded by your available credit balance. Large campaigns are processed in parallel for fastest delivery.

Full API documentation — including endpoints, request/response schemas, and code examples — is available on our developer documentation page. API tokens are managed from the API Tokens section of your dashboard.